The Digital Twin for connected industrial assets

The backbone of connected industry for the AI era.

One trusted record of every machine, for the life of the asset, that your people, systems and AI agents can act on.

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EuropeanData & AI sovereigntyOwn European infrastructure
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No natural owner

Every system.
Every vertical.
One twin.

Your assets are horizontal by nature. Your organisation is vertical by design. So the asset's data has no owner.

  • One twin, owned by no verticalHubbiot Heim joins the systems you already have into one record of every machine, with its full history.
  • Value in every verticalEngineering, operations, service, aftermarket and sales each get answers on their own terms. Access decides who and what sees what.
  • Built and kept current by Hubbiot AIA defined, reviewed process models your instance from your own systems. EU sovereign, on our servers or yours.
Your own applications · portals, analytics, integrationsYour AI agents · with the same access rules
API · MCP
Hubbiot HeimHubbiot Apps
Field Insightswhich builds perform bestCommissioning & Changewhat changedService Readinessright fix the first timeFleet Attentionuptime and parts revenueInstalled Baseupgrades and renewals
Accesswhat people, partners, AI agents and connected assets may see, do and receive
Digital TwinIdentity · Lifecycle · KnowledgeAIHubbiot AIFully EU sovereign
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Hubbiot AI models your instanceOne defined process from your systems into the twin, every step reviewed and traceable.
EngineeringPLM / CADBOM & drawingsJira & Confluencechanges & docsGit & CIfirmware builds
OperationsMESas-built recordsOPC UAplant floorMQTTtelemetry
ServiceServiceNowITSMField servicework ordersWarrantyclaims & returns
AftermarketSAP S/4HANAERP · installed baseSpare partscatalogue & pricingLogistics / WMSshipments
SalesSalesforceCRMContractsservice agreementsIdentityusers & partners
How it is built

Four layers, built to work as one.

From the apps your teams use down to the European cloud it runs on. Start with the layer you need: each one works on its own, and together they make one platform.

What it is worth

The day it ships, the record starts to drift.

Retrofits, firmware updates, spare parts, new owners - each one recorded somewhere else. With the real configuration of every unit in the field, spare parts, upgrades and service contracts are sold against what is actually out there - not against a guess.

Which units? Every recall starts as a search problem.

Batch, supplier, firmware, field changes - one query, not four systems. Warranty claims, recalls and regulatory demands are answered from one record with its full history: what was installed, when it changed and who approved it.

The technician is on site. The manual is three revisions behind.

Right asset, right procedure, right person. Manuals and expert notes are bound to the individual machine, so Hubbiot AI answers from the version that matches what is in front of the technician - and the expertise of a retiring engineer stays with the asset.

From the digital era to the AI era, without the rip-and-replace

One backbone under every system, team and AI agent.

Digital transformation rarely fails for lack of tools. It fails because every tool holds its own version of the asset, and AI inherits the same confusion.

M2M APIs

Your systems ask. The twin answers.

Most questions about an asset are asked by systems, not people. The ERP needs the installed configuration before it quotes a spare part. The service system needs the history before it plans a visit. Each gets one answer - with the same access rules as everyone else.

MCP for AI

Every agent, its own credential.

Agents that plan maintenance, answer a customer or draft a quote connect to the twin over MCP. Access decides what each may read, every call is audited, and every answer cites the record. On your servers.

One foundation

Not another silo.

Keep the systems you run today. The twin sits underneath them, so your ERP, your service system and your AI agents all work from the same record of the asset.

Deployment

Same capability. Wherever it runs.

Sovereignty and portability are not features we plan to add later. They are architectural decisions made from day one. On your premises, in your cloud, in Hubbiot SaaS or a hybrid of them, and the data stays where it runs.

On-premises

Maximum control and full sovereignty. Comes with its own dedicated AI Server, delivered configured and ready to use, so your AI runs on site and neither your data nor your questions leave your infrastructure. Air-gapped if your environment requires it.

Dedicated AI ServerAir-gappableFull residency

Customer cloud

AWS, Azure or GCP - runs inside your own accounts. Your data stays in your cloud, never sent to Hubbiot.

AWSAzureGCP

Hybrid

Some parts on your premises, others in Hubbiot SaaS, working as one twin. Hubbiot AB maintains and monitors the on-site instances remotely, and your data never leaves your premises.

On site + SaaSRemote operationsData stays on site

Hubbiot SaaS

Hosted and run by us on our own European infrastructure - a managed service without giving up sovereignty.

Zero opsAuto-updatesOur own servers
Compare deployment options
Regulation
EU Data Act · in force 12 Sep 2026

The data your machine creates now belongs to your customer too.

Connected products must make their data accessible to the user - who may share it with a service partner of their choice. The OEMs that benefit already know what each machine is and who may see what.

Source: Regulation (EU) 2023/2854, Art. 3(1)

EU Cyber Resilience Act · in force 11 Sep 2026

Which of your machines run the vulnerable firmware?

Early warning within 24 hours of an actively exploited vulnerability - for products already in the field, including ones past support. If the answer lives in four systems, 24 hours is not much time.

Source: CRA Article 14

EU Machinery Regulation · 20 Jan 2027

Your digital manual must stay online. Will your systems?

Instructions may be supplied digitally if they remain accessible for at least ten years - longer than most portals and file formats last. And they must match the machine as it is today.

Source: Regulation (EU) 2023/1230, Art. 10(7)

EU Battery Regulation · 18 Feb 2027

Every industrial battery gets a passport.

Identity, composition, state of health and dismantling information linked to one physical battery for its whole life. A Digital Twin requirement in all but name.

Source: Regulation (EU) 2023/1542

What Hubbiot does

One unbroken, horizontal platform.

The asset, which is horizontal by nature, has no natural home in an organisation that is vertical by design. Hubbiot gives it one: a single data backbone, and the business value it creates.

  • A living Digital TwinHubbiot AI interprets the connected systems and documents and builds the twin automatically - ERP, CRM, telemetry and documents in one graph model. One truth instead of four conflicting ones.
  • Follows the whole lifecycleExact history, changes and configuration per machine. Warranty claims, recalls and regulatory demands answered in minutes.
  • Connects AI to the right knowledgeEU-sovereign assistants answer from the right manual and the right version. Faster service, and the knowledge stays when people leave.
  • Your data, your infrastructureSaaS, your own cloud, fully on premises or a hybrid of them. Data never leaves the customer's servers - and no vendor lock-in.
One question, asked today

"What exactly is installed in machine SN-4471, and who may service it?"

Four systems, four answers
  • PLM / CADThe as-designed buildnot what shipped
  • MESThe as-built recordno field changes
  • Field serviceLast visit's notespartial history
  • SAP · ERPWhat was invoicedno configuration

Someone spends days reconciling - and still answers with a caveat.

With Hubbiot answered in seconds

One answer - with every change, document and permission behind it.

Actual compositionFull historyRight procedureWho may act
Markets & verticals

Built for assets that must be trusted for decades.

One platform, many sectors - and inside every customer it spans all verticals. Wherever a machine outlives the systems that describe it, the twin has to be the one record that does not.

Automotive

Configuration history per vehicle, recalls by batch

Aerospace & Defence

Sovereign data, full lineage, decades of service life

Industrial Equipment

Installed base, spare parts and field service

Energy & Infrastructure

Distributed sites, long horizons, strict compliance

Next growth sector

Robotics & Automation

Fleets of machines that change task and firmware

Medical & Electronics

Traceability per unit, audit-ready by default

Future industry · Robotics

As AI gets a body, robots become a new workforce.

Robotics is the next step as AI moves into physical operations. Robots take on more tasks where labour shortages are greatest, and move quickly from single machines to growing fleets. Every robot is rebuilt, upgraded and reassigned - and without a twin, no one can say which firmware, which configuration and which permissions applied on a given day.

The fleet becomes the challenge
  • Every robot is rebuilt, upgraded and reassigned
  • Integration with existing systems and workflows
  • No traceability per robot over time
Hubbiot as the Digital Twin for the robot fleet
  • Identity per robot, not per model
  • Firmware and configuration history
  • Permission that follows the machine
  • AI answers grounded in the right version
Hubbiot Heim · In the product

Your whole fleet. Every asset, with its real history.

Every site and every asset reporting into one twin. Open any serial number to see what is inside it now, or rewind to any day in its life.

Dashboard · Global fleet
Dashboard · Global fleet
Asset · Change history & graph in time
Asset · Change history & graph in time
Heim

Identity that survives change.

Models with versions, individuals with their real composition, every event recorded as a fact in one graph.

Access

Permission that follows the asset.

Each party sees exactly its slice - manufacturer, dealer, operator, service partner, regulator - without bespoke role engineering.

Knowledge

The understanding, not just the data.

Manuals, specs and procedures bound to the right version of the right machine, so Hubbiot AI answers from the correct document.

How we start together

Start small. Grow across the fleet.

One way in, then the twin grows across your organisation as the value shows. Every step builds on the same record.

  1. 1 · Demo

    See it working

    A walkthrough of Hubbiot Heim on sample data, shaped around your own questions.

  2. 2 · Pilot

    A first deployment

    One team and one fleet, with your own systems connected and goals agreed up front.

  3. 3 · Rollout

    More of the organisation

    More teams and divisions on the same twin, each adding the apps it needs.

  4. 4 · Scale

    The whole organisation

    Every division and every vertical, run where it fits best: on site, in Hubbiot SaaS or both.

Or start from the database: TvennDB first, with Hubbiot Heim and the apps on top later.

The conversation

If this resonates, we would welcome the conversation.

The Digital Twin manufacturers, operators and regulators can actually trust - for the entire life of the asset. How long would it take your team to answer "what exactly is installed in SN-4471" today - hours, days or weeks?

Join the waiting listAbout Hubbiot